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The Inception Architects studio crafts an approach that merges the experience of an art gallery with a bold industrial touch. At Jorge Oculista in Braga, an optical services store, there is a harmonious blend of the old and the contemporary.

Jorge Oculista Braga com arquitetura Inception Architects e fotografia Ivo Tavares

TECHNICAL INFORMATION

ARCHITECTURE OFFICE
COLABORATION
Carlos Ferreira, Diana Gala e Pedro Carvalho
LOCATION
YEAR OF CONCLUSION
TOTAL AREA
90m2
ARCHITECTURAL PHOTOGRAPHER

PROJECT DESCRIPTION

"Located in the heart of Braga, a city from Portugal, Jorge Oculista Store stands out for its harmonious fusion of modern and classic elements. The store entrance resembles an art gallery, with an industrial touch, preserving the original purity of the building in visible parts. Delving deeper into the design of the store, careful consideration was given to optimizing the entry of light and the application of materials, resulting in an aesthetic and functional balance. The skillful combination of different materials provides striking transitional details, adding sophistication to the space. The strategic arrangement of the service stations at the front of the store, together with a third station further away, creates an immersive experience for the customer, encouraging full exploration of the environment. Beyond the curved wood panelled wall, a consultation room and staff support area reveal itself, while the elegant staircase leads to the warehouse area, and a future pop-up store, at the top of the building. Jorge Oculista not only offers high-quality optical services, but also provides a unique visual experience, where aesthetics and functionality come together in an exceptional way. "

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